Bonjour Maurice has reinvented the children’s fashion by offering – through a customized box – a minimalist wardrobe of 7 pieces for 48 outfits. The advantages of this minimalist wardrobe are numerous, both pedagogical and ecological. Having a limited choice allows the child to gain autonomy, self-esteem and learn the value of things. For the parent, it saves time, space and money through an ethical purchasing behavior.
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